CUSTOMER SEGMENTATION
Discover distinct customer segments and their characteristics
12.0%
High-Value Professionals
24 customers
Avg CLV
$33,556
Revenue Share15.1%
Avg Income
$145,499
Avg Age
50 yrs
21.0%
Credit Seekers
42 customers
Avg CLV
$27,766
Revenue Share21.8%
Avg Income
$120,283
Avg Age
47 yrs
65.0%
Balanced Customers
130 customers
Avg CLV
$25,378
Revenue Share61.8%
Avg Income
$99,869
Avg Age
45 yrs
1.5%
Transactional Users
3 customers
Avg CLV
$19,092
Revenue Share1.1%
Avg Income
$97,500
Avg Age
42 yrs
0.5%
Young Savers
1 customers
Avg CLV
$10,408
Revenue Share0.2%
Avg Income
$53,942
Avg Age
27 yrs
Segment Distribution
Customer count by segment
Segment Comparison
Average CLV and Income by segment